Event Details: 

Conducted the Monthly Entrepreneurs Meet on AGMARK Certification and e-NAM at the KVK premises.
• The inaugural address was given by M. Arunraj, Programme Coordinator (i/c), KVK Theni, who highlighted the KVK mandated activities and emphasized the importance of conducting monthly entrepreneurs' meetings to promote entrepreneurship development, knowledge exchange, and networking opportunities.
• The presidential address was delivered by Dr. P. Sivaram, Deputy Director, CENDECT, Theni, who encouraged entrepreneurs to adopt quality standards and strengthen market linkages for sustainable enterprise development.
• Dr. R. Suresh, Deputy Director (Agriculture–Agribusiness), Theni, given the special address and explained the significance of e-NAM for better marketing opportunities for farmers.
• Mr. M. Mahavishnu, Agriculture Officer, AGMARK Laboratory, Theni, delivered a technical session on AGMARK Certification, explaining the certification procedures, quality standards and its importance in enhancing consumer confidence and marketability of products produced by FPOs and rural entrepreneurs.
• Mr. R. Thirupathi, Loan Officer, Indian Bank, Chinnamanur Branch, given various agriculture and livestock financing schemes available for farmers and entrepreneurs, including credit facilities and financial assistance for enterprise development.
• M. Ramyasivaselvi, SMS (Home Science), KVK Theni, delivered a technical session on the importance of Trademark registration, explaining its benefits for branding and the various government schemes and support available for obtaining trademark registration.
• Value-added products developed by KVK-promoted entrepreneurs were exhibited, providing a platform for knowledge sharing, product promotion and exploring marketing opportunities among the participants.